Case · Landig Group — Black Week Videos
Four product films from the “Wildes Wissen” series — grinders and sausage stuffers, explained rather than advertised.
Equipment for processing your own meat does not sell through spec sheets — it sells when someone actually picks it up. For Black Week we produced four films from the “Wildes Wissen” series: the WD 300 grinder, the W 50, the stainless steel range and the sausage stuffers.
- Client
- Landig Group
- Industry
- Product Film
- Services
- Cinematography · Product Film · Post-Production
WD 300 Meat Grinder
W 50 Meat Grinder
W 100 – W 300 Meat Grinders
Sausage Stuffers
The Approach
The machines take centre stage, their functions staged so they are easy to understand. A presenter guides viewers through how they are used, while detailed macro shots of the cutting system, auger and perforated disc show what happens beneath the surface.
The Result
Four films, one shared signature: a consistent look, a clear structure and a continuous tone. The result is a series that belongs together while still giving each product its own space.
Client voice
“We have been working with Florian for several years now and are impressed every single time. He brings fresh ideas to the table, is creative, fast and absolutely reliable. That is exactly how collaboration should feel!”
Ronja ArmbrusterMarketing Manager, Landig Group8+
Years of experience
Product Film
single source
2025
Production
After the shoot, the real magic begins: editing, sound, color grading and retouching — the distinctive look that carries the brand.
Credits
Florian Schmucker — Cinematography · Product Film · Post-Production
